WeChat marketing — Blog

The 2024 Chinese social media ecosystem: A gateway for business growth

Explore the dynamic landscape of Chinese social media in 2024, where platforms like WeChat, Little Red Book, and Alipay redefine digital commerce and engagement. With Silkpay's expertise, businesses can leverage these platforms to enhance brand visibility and connect with millions of active users.

Chinese Marketing ServiceSilkpay France23 February 2024Chinese social media, Social media marketing, WeChat marketing, Weibo advertising, Little Red Book influencers, Xiaohongshu trends, Dianping reviews, Alipay social features, Chinese internet users, Online brand visibility, Customer engagement

Why WeChat Marketing Is Important

WeChat is a multifunctional social media platform with more than a billion monthly users. In this article, we'll explore what is WeChat marketing, why it's crucial, and how to harness its potential for your business. Join us to unlock the secrets of WeChat marketing and discover how it can enhance your business strategy.

Chinese Marketing ServiceSilkpay France21 September 2023WeChat, WeChat marketing, Marketing services, How does advertising work on WeChat?, How do businesses use WeChat?, WeChat for business, Tips for WeChat marketing, WeChat marketing strategy, Wechat business, WeChat business account

June 18 shopping festival: How to reach 1 billion Chinese e-consumers?

Knowing China’s biggest shopping festivals is a must if you deal with Chinese clientele, reaching out to the Chinese clientele now is the perfect timing to convert them into buyers and enlarge your Chinese consumers’ portfolio. What is the “618” shopping festival? What do you need to know about it? Why is it important for your brand? And how to sell to Chinese clients on this big shopping day?

Chinese Marketing ServiceSilkpay France16 June 2021Marketing strategy, Alipay marketing, Shopping festival, 618 shopping festival, Advertising, Shopping festivals 2021, Shopping days 2021, How to attract Chinese e-consumers, Chinese clientele, E-commerce, Alipay, WeChat Pay, UnionPay, UnionPay iinternational, Sell on mini-programs, Sell in China, Sell in China through e-commerce, Sell in China's shopping festivals, Sell in China as a foreign company, Sell in China as a European company, Sell to Chinese with Alipay, UnionPay international cards, Reach Chinese e-consumers, Reach Chinese consumers through e-commerce, Alipay advertising, Sell through influencers in Chna, Cross-border e-commerce in China, cross-border e-commerce, Cross-border trade, WeChat mini-programs for cross-border e-commerce, Alipay in France, Alipay in Europe, WeChat Pay in France, WeChat Pay in Europe, WeChat mini-programs for brands, Alipay online, WeChat marketing, Accept WeChat Pay, Accept Alipay, Alipay in e-commerce